Eccentric Roots Winery
Branding Project
Eccentric Roots is a winery with a storied history dating back to the counterculture movement of the 1960s. They wanted their history to be reflected in their branding with elements inspired by the psychedelic art movement. I depicted this in the designs for their logo, labeling, branding colors, and typography.
CMYK: 0, 90, 40, 42
RGB: 155, 34, 67
Hex: 9B2243
Brand Typography
Brand Colors
CMYK: 0, 82, 94, 0
RGB: 240, 85, 44
Hex: F0552C
CMYK: 42, 75, 0, 42
RGB: 103, 57, 110
Hex: 67396E
CMYK: 0, 18, 100, 0
RGB: 255, 207, 1
Hex: FFCF01
CMYK: 0, 0, 0, 100
RGB: 35, 31, 32
Hex: 231F20
CMYK: 0, 0, 0, 0
RGB: 255, 255, 255
Hex: FFFFFF